In order to get attention with the largest footprint at the National Safety Council Exhibition, MCR Safety leased 200 feet from aisle to aisle to capture 3000 sq. ft. of space and getting the 1000 sq. ft. aisle in the middle for free.
Harding Creative developed this booth that displayed products in custom designed light boxes, extremely large graphics, and large screen monitors at the entrances. The Wow Factor was huge and never failed to impress visitors and competitors alike.